What if every enquiry got an answer in under 60 seconds ?
Studies show that 78% of buyers work with the first company that responds. We make sure that's you.
- No Commitments -
What do you falks do?
We integrate an AI sales assistant into your current system
Your AI Agent:1. Calls every lead within 60 seconds
2. Answers questions reliably
3. Follows up every 3 days
4. Qualifies buyers
5. Books viewings
6. And gives your sales team everything they need before the appointment.
Your sales team spend their time selling homes instead of chasing unqualified leads.
What do I get?
Instead of hiring another sales administrator or inside sales rep...
You have a system that works 24h/ 365d.
* It never forgets to follow up.
* It never ignores an enquiry over the weekend.
* It never takes annual leave.
* It never calls in sick.
It speaks to every lead.
The business outcome:
* More qualified viewings
* Faster response times
* Higher enquiry-to-viewing conversion
* Higher viewing-to-sale conversion
* Lower cost per sale
* Less administrative overhead
How do you do it?
When someone enquires about one of your developments...
We immediately:* Qualify buyers
* Book community tours
* Send confirmations
* Update the CRM
* Notifie the salesperson
* Build a complete buyer profile before the viewing.
* Follow up automatically if no one answers
By the time your sales consultant meets them...
Your team already know:* Budget
* Preferred home type
* Bedrooms required
* Move-in timeframe
* Financing status
* Whether they have a property to sell
* Development they're interested in
* Every previous conversation
Instead of walking into a viewing blind, they're walking into a warm appointment.
Why should I trust you?
That's a fair question. You shouldn't hire any agency based on promises alone.
1. You might not even be a fit
* We only work with residential home developers building 20–250 homes per year.We focus on one industry because generic solutions rarely produce great results.
2. Our systems were built from real experience
* Before founding Cirat Technologies, our founder spent years solving the same problems for his family's 100 units /year home development company.That became the foundation of what we do today.
3. We don't use AI only because it's trendy...
* We use AI to eliminate repetitive work, improve response times, and help your sales team focus on what humans do best: building relationships and closing sales.
4. Everything we teach is public
* Watch the Builders of America Podcast, read our LinkedIn content, or browse our YouTube channel. We openly share how we think, what we build, and what we're learning.Judge the quality of our work before you ever book a call.
5. 30-day money-back guarantee
* If we don't deliver what we promised, we'll refund you.Simple as that.
We're not asking you to trust us because of clever marketing.Review our work.
Challenge our ideas.
Ask difficult questions.Then decide whether we're the right partner for your business.
Privacy PolicyLast updated: 06 July 2026we collect and process personal data you provide via this website, including your name, email address, phone number, and any information submitted through forms.We use this data to:
- Respond to enquiries
- Provide our services
- Manage communicationsOur lawful basis for processing is:
- Legitimate interest (responding to enquiries and operating our business)
- Contract (where you request services)
- Consent (where required, e.g. optional marketing)We may use third-party providers (e.g. hosting, analytics, email services) to operate this website. These providers process data on our behalf.We retain data only as long as necessary for business or legal purposes.You have the right to access, correct, or request deletion of your data. You may also object to or restrict processing.To exercise your rights, contact:
[email protected]You also have the right to complain to the UK Information Commissioner’s Office (ICO).This website may use cookies for basic functionality and analytics.Contact:
Cirat Technologies
[email protected]
Terms & ConditionsLast updated: 06 July 2026This website is operated by Cirat Technologies. By using this website, you agree to these Terms.You agree to use this website lawfully and not to misuse, disrupt, or attempt unauthorised access.All content on this website is owned by or licensed to Cirat Technologies and may not be copied or used without permission.Information on this website is provided for general purposes only and may be updated or changed at any time.Submitting an enquiry does not create a binding agreement. Any services will be subject to a separate agreement.We are not liable for any indirect or consequential loss arising from use of this website, to the extent permitted by law.We may update these Terms at any time.These Terms are governed by the laws of England and Wales.Contact:
Cirat Technologies
[email protected].
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Meet The Founder
- Yacer Merzoug -
Yacer Merzoug is the Founder & CEO of Cirat Technologies, an AI implementation company focused exclusively on helping residential home developers modernize their sales operations through automation and artificial intelligence.
From 2022 to 2025, he worked inside his family's home development company, Merzoug Promotion, which delivers approximately 100 homes annually. During that time, he was involved across the business, contributing to land acquisition support, planning, administration, marketing, buyer qualification, sales operations, reservation management, and customer follow-up. Working across multiple departments gave him firsthand insight into the operational challenges that prevent many developers from converting enquiries into completed home sales.
Following his experience in residential development, he spent two years in luxury hospitality sales at a boutique hotel and events business, where responsiveness, customer experience, and disciplined follow-up directly influenced commercial performance. He managed the sale of premium event packages, coordinated closely with operational teams to deliver a high-end client experience, and trained new team members on internal systems, service standards, and company culture.
In 2025, he began helping businesses implement AI-powered sales systems as an independent consultant before founding Cirat Technologies in 2026. Today, the company works with residential home developers to implement AI infrastructure that captures every enquiry, automates follow-up, improves buyer communication, and enables sales teams to operate with greater consistency and efficiency.
He is known for applying practical AI implementation strategies to residential home development, combining industry knowledge with proven sales processes to help developers reduce manual workload, improve responsiveness, and increase sales capacity without proportionally increasing headcount.
Beyond his work with clients, Yacer hosts the Builders of America Podcast, where he interviews home builders, developers, and industry leaders to document how technology, AI, and operational excellence are shaping the future of residential development. His mission is to accelerate the adoption of artificial intelligence across the home development industry and help build a more efficient, technology-driven future.
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- NO COMMITMENTS - LEAVE YOUR CARD HOME -We break down your sales motion and tell you exactly how much time and money you can save with the right automations in place.
